Welcome to our weekly Storytelling Highlights. This is where we like to bring together all of things we’ve spotted in the week that are great examples of storytelling. We’re always on the lookout for new and interesting examples so get in touch if you’ve go any to share. So here’s this week’s things to read, watch, listen to or try out in the worlds of charity communications and digital storytelling that we’d like to share with you. Take a minute, make yourself a cup of tea, grab a pair of headphones and enjoy.
This Tuesday saw the return of the biggest international fundraising day of the year #GivingTuesday. Following Black Friday and Cyber Monday, Giving Tuesday is the day to do good stuff for charity. It’s of course a great fundraising opportunity, but it is also a great way to raise awareness and also say a big thank you to your supporters. We saw a lot of great examples of this and our friend Madeleine Sugden collated some of the best here.
This week facial disfigurement charity Changing Faces launched a campaign #FaceEquality which aims to tackle the discrimination suffered by children with facial disfigurements. The Victoria Derbyshire show broadcast a film in which people who had faced this discrimination shared their experience, one of whom – Marcus – who was once told “I’d kill myself if I had a face like yours”. #FaceEquality challenges the stigma around facial disfigurements so individuals do not feel isolated because of it.
Such a great idea of a corporate partnership between homelessness charity Shelter with British Gas. For every use of the hashtag £1 is donated from British Gas to Shelter – with the aim of raising £25,000.They trended on twitter and smashed the target in no time with British Gas donating £100,000.
— Shelter (@Shelter) November 28, 2016
4. Twitter Moments
Twitter Moments are a great way to see a short round-up of the latest news stories, campaigns and awareness days, pulling together top tweets and images to tell a story. You can now create your own moments! Through Moments, you can bring together your favourite Tweets, whether your own or someone else’s, to share your perspective on a topic of your choice. The format resembles something like a Storify but will be on your Twitter dashboard for you to share, share, share.
5. Thank You Steph
There are some amazing people we hear about who work tireless for the community. Steph Clarke was one of them. She worked for the amazing organisation Podnosh and was also responsible for the support and training of hundreds of people and community groups through her complete dedication to digital inclusion. We wanted to share this tribute written by our friend Nick Booth, the founder of Podnosh to and to say we are thinking of him.
We’re thrilled that Emma Lawton’s powerful Being the Story talk ‘Dropping the P-Bomb’ has reached over 1,000 views on YouTube. Watch it here, and subscribe to our channel for future videos. And don’t forget to watch Emma on the Big Life Fix this Wednesday at 9pm on BBCTwo.
Do keep us updated with what you think I should be finding out more about.
And if you like what you read – do help us by sharing it and spreading the word
Jude and Helena the sounddelivery team
The Social Media Exchange returns on Monday 6th February at Resource for London, follow #SMEX17 on Twitter for updates. Book your place now to be part of a practical and interactive day of digital storytelling skills. Keep your eye out for our January announcement – a very special keynote speaker.