The  “Hear All About It!” audio trail project, which was funded by the Renaissance East Midlands ‘MuBu‘ scheme,  involved young people creating an audio trail to guide visitors through the museum’s restored period village streets. A key part of the project was to give young people the skills and creative ability to produce the audio trail themselves. The production process included a series of intensive workshops in scriptwriting, storytelling, audio production and drama skills, which were run by Mark and Linda Kempton, the creative writer who was also involved in the project.

The young people then created a series of short audio-dramas based around different features including a stench pipe, tram shelter and a police phone box. The audio guides were made available to download from the museum’s website and are accompanied by an interactive map pinpointing their locations.

The judges were impressed by the engagement of the young people and the potential new visitors that the project would encourage, saying;

“It was an admirable project that engaged a notoriously difficult group (teenagers) and that they demonstrated genuine enthusiasm for the project.  Hear all About It took a creative approach to developing interpretation of street furniture on site which will encourage people to visit.”

Listen to one of the dramas created for the trail, this one focusing on an on-street urinal.

Urinal by Crich Tramway Village

You can download the PDF Press Release announcing the award here.

This is our second heritage award, after our Podcasts From the Past project with the Museum of London won the Digital Access Online Jodie Award.

Carers is an issue that is close to our hearts and for the last 3 years sounddelivery has distributed a percentage of its profits to provide funding to several small charities who work to provide support for carers. The Kiloran Trust provides respite for carers and Community Network has set up telephone friendship groups to support socially isolated carers.

Tell your stories in your own way and in your own words. In one day you’ll learn to carry out interviews and learn the skills you need to collect stories and case studies for your organisation.

You’ll learn which questions will bring out the best answers from your interviewees; how to structure your interviews and podcasts; how to edit your material using free open-source software; create professional and high quality material that will appeal to your supporters, funders, stakeholders and the media.

sounddelivery has trained nearly 500 different organisations to create their own audio content.

Course fee from £195.

For more information visit the Powerful Podcasting information page.

Or contact Jude Habib at jude@sounddelivery.org.uk

sound

sounddelivery was asked to record interviews with panellists and speakers to create a podcast of the event, and provide separate edited interviews with key figures.

All the speakers and panellists have direct experience in mental health and
of working in media and communications. They included:

Alastair Campbell, formerly Tony Blair’s Director of Communications and a campaigner for mental health awareness

Debra Allcock Tyler, CEO, Directory of Social Change

Jacqui Thornton, freelance journalist and former health editor of The Sun

Heather Payne, Media Action Worker, South Warwickshire User Forum

Click below to hear the podcast from the event:

You can also listen to the interview Mark did with Alastair Campbell:

The Family Holiday Association is a charity which is starting to provide its corporate supporters with a toolkit of multi-media content that can be used to demonstrate to people working within the company the impact their donations are making.

The toolkit includes simple photographs and video, audio case studies and audio slideshow with families who have been on funded breaks. This approach has been spearheaded by the Chief Executive who, as far as I am aware, is unique in that he actually sent himself on a podcasting workshop and has recognized the impact that these first hand stories are having. sounddelivery has been working with them for a few years to help the charity develop their use of multi media content however it is the charity themselves who’ve been working with their donors to harness this content to raise much needed funds.

One of the audio pieces we produced for the charity which we are most proud of is a short 2 minute profile of one child’s first holiday. Liam went to Skegness with his mum and cousins and spent a week at Butlins staying in a Family Holiday Association caravan.

“You cannot underestimate the power of audio, photography and video to build closer relationships with your corporate donors. I was at meeting with the marketing director of a large multinational company. I took out my IPhone and showed him an audio slideshow of a family who had directly benefited from funding his company had given our charity. I have no doubts that he left the meeting wanting to do much more to help more families.”
John McDonald, Director – Family Holiday Association

If you want to discuss how sounddelivery can help you build closer relationships with your corporate supporters using multi-media do get in touch.

The Family Holiday Association has been using audio and video in its marketing mix for many years. They know the best way of engaging people in the work they do is by presenting the families they support and getting them to tell their stories. The FHA has now formed a partnership with Thomson Airways. 50% of the donations made on board aircraft go directly to the charity. In October the Thomson Airways fundraising broke the £150,000 barrier! The FHA commissioned sounddelivery to create a number of audio features to support their key partnership and showcase their work.

This is just one of a series of multi-media case studies and stories provided for the company by the charity using cost effective production techniques.