#soundtalks – The Power of the Radio 4 Appeal
Feb 3rd, 2012 • Category: Newssounddelivery and the Third Sector PR and Communications Network hosted a Q&A session with Sally Flatman, the producer of the BBC Radio 4 Appeal. She talked about what makes a successful appeal and how she’s now using social and digital media, such as Twitter and audio slideshows, to extend the reach of the Appeals beyond the radio audience.
