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	<title>sounddelivery</title>
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	<link>http://www.sounddelivery.org.uk</link>
	<description>A fresh approach to communications and training</description>
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		<title>Local Engagement in the historic environment</title>
		<link>http://www.sounddelivery.org.uk/local-engagement-a-luxury-add-on-or-a-powerful-forces-for-shaping-the-future-of-the-historic-environment/</link>
		<comments>http://www.sounddelivery.org.uk/local-engagement-a-luxury-add-on-or-a-powerful-forces-for-shaping-the-future-of-the-historic-environment/#comments</comments>
		<pubDate>Wed, 09 May 2012 11:49:22 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[heritage]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4865</guid>
		<description><![CDATA[In April we ran training workshops in Birmingham and York for Historic Environment professionals, looking at how to engage local communities in the work they do and also what role social media could play in interacting with communities.]]></description>
			<content:encoded><![CDATA[<p><script src="http://storify.com/Heritage/social-media-training-for-local-engagement-heritag.js"></script><noscript>[<a href="http://storify.com/Heritage/social-media-training-for-local-engagement-heritag" target="_blank">View the story "Local Engagement: A luxury add-on or a powerful force for shaping the future of the historic environment? Discuss" on Storify</a>]</noscript></p>
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		<item>
		<title>Family Voices &#8211; giving a voice to families through social media</title>
		<link>http://www.sounddelivery.org.uk/family-voices-giving-a-voice-to-families-through-social-media/</link>
		<comments>http://www.sounddelivery.org.uk/family-voices-giving-a-voice-to-families-through-social-media/#comments</comments>
		<pubDate>Fri, 27 Apr 2012 15:12:38 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Barnardo]]></category>
		<category><![CDATA[Department for Education]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[families]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[Voluntary sector]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4837</guid>
		<description><![CDATA[From Norwich to Plymouth, Leamington Spa to York, Leicester to Liverpool and not forgetting Middlesbrough, Guildford and London: over the past two months we've run social media training workshops on behalf of the Department for Education's Family Strategic Partnership.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Family Voices training " src="http://www.sounddelivery.org.uk/wp/wp-content/uploads/FV_IMG_1413.jpg" alt="" width="225" height="200" />From Norwich to Plymouth, Leamington Spa to York, Leicester to Liverpool and not forgetting Middlesbrough, Guildford and London: over the past two months we&#8217;ve run social media training workshops on behalf of the Department for Education&#8217;s Family Strategic Partnership.</p>
<p>The aim of the training was to demystify social media for voluntary and community organisations working with families, to explore how VCS organisations can use these tools to engage with the people they work with and to ensure that the views of families are heard.</p>
<p>Organisations receiving the training included Barnardo&#8217;s, Family Care, the Fatherhood Institute, Action for Prisoners&#8217; Families, Children England, Streetwise, Families Talking, The Children&#8217;s Trust, Action on Addiction and many more.</p>
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		<title>Getting started with social media</title>
		<link>http://www.sounddelivery.org.uk/getting-started-with-social-media/</link>
		<comments>http://www.sounddelivery.org.uk/getting-started-with-social-media/#comments</comments>
		<pubDate>Fri, 20 Apr 2012 16:37:17 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[Family Strategic Partnership]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[sounddelivery]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4803</guid>
		<description><![CDATA[We&#8217;re delighted to have produced a new guide &#8220;Getting started with social media&#8221; for the Family Strategic Partnership. During March and April 2012 we delivered social media workshops for organisations working with families all over the country.  This handbook was created to accompany the training.   You can download a pdf of the guide or view it [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re delighted to have produced a new guide &#8220;Getting started with social media&#8221; for the Family Strategic Partnership. During March and April 2012 we delivered social media workshops for organisations working with families all over the country.  This handbook was created to accompany the training.   <a href="http://www.sounddelivery.org.uk/wp/wp-content/uploads/SD_SocialMedia_Handbook_Interactive_LR-2.pdf">You can download a pdf of the guide</a> or view it on slideshare below.</p>
<p>&nbsp;</p>
<div style="width:477px" id="__ss_12620839"><strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/sounddelivery/sd-social-mediahandbookinteractivehr" title="Interactive social media handbook ">Interactive social media handbook </a></strong><object id="__sse12620839" width="477" height="510"><param name="movie" value="http://static.slidesharecdn.com/swf/doc_player.swf?doc=sdsocialmediahandbookinteractivehr-120420103504-phpapp02&#038;stripped_title=sd-social-mediahandbookinteractivehr&#038;userName=sounddelivery" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><param name="wmode" value="transparent"/><embed name="__sse12620839" src="http://static.slidesharecdn.com/swf/doc_player.swf?doc=sdsocialmediahandbookinteractivehr-120420103504-phpapp02&#038;stripped_title=sd-social-mediahandbookinteractivehr&#038;userName=sounddelivery" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" wmode="transparent" width="477" height="510"></embed></object></div>
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		<title>Free social media workshops for Voluntary and Community Organisations</title>
		<link>http://www.sounddelivery.org.uk/free-social-media-workshops-for-voluntary-and-community-organisations/</link>
		<comments>http://www.sounddelivery.org.uk/free-social-media-workshops-for-voluntary-and-community-organisations/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 12:14:01 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[Barnardo]]></category>
		<category><![CDATA[Children England]]></category>
		<category><![CDATA[Department for Education]]></category>
		<category><![CDATA[England]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[VCS]]></category>
		<category><![CDATA[Voluntary sector]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4708</guid>
		<description><![CDATA[sounddelivery has been commissioned to run 9 free social media workshops for Voluntary and Community Organisations across the country during March and April.]]></description>
			<content:encoded><![CDATA[<p><strong>sound</strong>delivery has been commissioned to run 9 free social media workshops for Voluntary and Community Organisations working to improve the lives of families. The workshops will be run on behalf of the Family Strategic Partnership &#8211; a consortium of four charities led by Barnardo&#8217;s. The other charities are Action for Prisoners&#8217; Families, Children England and the Family and Parenting Institute.</p>
<p>The FSP works in partnership with the Department for Education and operates across the whole of England.</p>
<p>The workshops will take place throughout March and April.   If you belong to a VCS organisation which works with families and would like to book a place please go to the Family Strategic Partnership <a href="http://www.familystrategicpartner.org/calendar/">website</a></p>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><img class="zemanta-pixie-img" style="border: none; float: right;" src="http://img.zemanta.com/pixy.gif?x-id=2372cc53-e114-4baf-932c-842199bf7361" alt="" /></div>
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		<title>#soundtalks &#8211; The Power of the Radio 4 Appeal</title>
		<link>http://www.sounddelivery.org.uk/soundtalks-the-power-of-the-radio-4-appeal-2/</link>
		<comments>http://www.sounddelivery.org.uk/soundtalks-the-power-of-the-radio-4-appeal-2/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 11:59:03 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[audio]]></category>
		<category><![CDATA[Audio and Podcasts]]></category>
		<category><![CDATA[Audio slideshow]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[Radio 4 Appeal]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4692</guid>
		<description><![CDATA[sounddelivery and the Third Sector PR and Communications Network hosted a Q&#038;A session with Sally Flatman, the producer of the BBC Radio 4 Appeal.  She talked about what makes a successful appeal and how she’s now using social and digital media, such as Twitter and audio slideshows, to extend the reach of the Appeals beyond the radio audience.  ]]></description>
			<content:encoded><![CDATA[<p><noscript>[<a href="http://storify.com/sounddelivery/soundtalks-the-power-of-the-radio-4-appeal" target="blank">View the story "Soundtalks: The power of the Radio 4 Appeal" on Storify]</a></noscript> <script type="text/javascript" src="http://storify.com/sounddelivery/soundtalks-the-power-of-the-radio-4-appeal.js"></script></p>
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		<slash:comments>0</slash:comments>
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		<title>The sounddelivery year</title>
		<link>http://www.sounddelivery.org.uk/the-sounddelivery-year/</link>
		<comments>http://www.sounddelivery.org.uk/the-sounddelivery-year/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 11:47:07 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[Big Lottery Fund]]></category>
		<category><![CDATA[Crich Tramway Village]]></category>
		<category><![CDATA[Jude Habib]]></category>
		<category><![CDATA[School for Social Entrepreneurs]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4587</guid>
		<description><![CDATA[sounddelivery has just passed an important milestone - our fifth birthday.  And as we start 2012 we've been reflecting on our achievements to date and what we hope to achieve in the future.]]></description>
			<content:encoded><![CDATA[<p><strong>sound</strong>delivery has just passed an important milestone &#8211; our fifth birthday.  And as we start 2012 we&#8217;ve been reflecting on our achievements to date and what we hope to achieve in the future.</p>
<p>In 2006 Jude Habib became a Fellow of <a href="http://www.sse.org.uk/" shape="rect" target="_blank">the School for Social Entrepreneurs</a> and created <strong>sound</strong>delivery with a vision <strong></strong>to enable not-for-profit organisations to tell their stories with greater impact and to give a voice to people and issues rarely heard.  We continue to do this through our training programme and outreach projects.</p>
<p>But while the opportunities for captivating storytelling have never been better, making the most of stories is still a challenge for many organisations. Our hope for 2012 is that managers and leaders across the sectors recognise the importance of demonstrating impact through effective storytelling.</p>
<p>We’ve compiled our highlights of 2011 below and you can follow the links to our end of year newsletters: for the <a title="Highlights for the Charity Sector" href="http://www.sounddelivery.org.uk/highlights-2011/" target="_blank">charity</a> and <a title="Cultural and Heritage Highlights" href="http://www.sounddelivery.org.uk/highlights-2011-heritage/" target="_blank">cultural and heritage</a> sectors.</p>
<p><iframe src="http://player.vimeo.com/video/33670226?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="400" height="320"></iframe></p>
<p>&nbsp;</p>
<h3><a title="Highlights for the Charity Sector" href="http://www.sounddelivery.org.uk/highlights-2011/" target="_blank">Charity</a>                                             <a title="Highlights for the Heritage and Cultural Sector" href="http://www.sounddelivery.org.uk/highlights-2011-heritage/" target="_blank">Cultural and Heritage</a></h3>
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		<title>Leicester Hospitals Charity &#8211; Our Space Appeal</title>
		<link>http://www.sounddelivery.org.uk/leicester-hospitals-charity-our-space-appeal/</link>
		<comments>http://www.sounddelivery.org.uk/leicester-hospitals-charity-our-space-appeal/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 16:55:10 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Video and Slideshows]]></category>
		<category><![CDATA[Cancer]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Leicester Royal Infirmary]]></category>
		<category><![CDATA[sounddelivery]]></category>
		<category><![CDATA[Teenage Cancer Trust]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Youth]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4571</guid>
		<description><![CDATA[<object width="285" height="200"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=33346155&#38;server=vimeo.com&#38;show_title=0&#38;show_byline=0&#38;show_portrait=0&#38;color=00adef&#38;fullscreen=1&#38;autoplay=0&#38;loop=0" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=33346155&#38;server=vimeo.com&#38;show_title=0&#38;show_byline=0&#38;show_portrait=0&#38;color=00adef&#38;fullscreen=1&#38;autoplay=0&#38;loop=0" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="285" height="200"></embed></object>
<p>
To support the Leicester Hospitals Charity's Appeal for a new teenage/young people cancer ward at Leicester Royal Infirmary we were commissioned to create this video. We prepared all the interviews and then worked with an in-house cameraman. We then crafted a narrative from all the raw footage.
Leicester Hospitals Charity, with support from the Teenage Cancer Trust, and the Robbie Anderson Cancer Trust, needs to raise £1.4 million for the project to go ahead. If the money can be raised in time, work on the new unit will start in summer 2012.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sounddelivery.org.uk/wp/wp-content/uploads/LeicesterHospitalsCharity_logo_case-study.jpg"><img class="alignright size-full wp-image-1647" title="LeicesterHospitalsCharity_logo_case-study" src="http://www.sounddelivery.org.uk/wp/wp-content/uploads/LeicesterHospitalsCharity_logo_case-study.jpg" alt="" width="165" height="134" /></a></p>
<p>To support the Leicester Hospitals Charity&#8217;s Appeal for a new teenage/young people cancer ward at Leicester Royal Infirmary we were commissioned to create this video. We prepared all the interviews and then worked with an in-house cameraman. We then crafted a narrative from all the raw footage.</p>
<p>Leicester Hospitals Charity, with support from the Teenage Cancer Trust, and the Robbie Anderson Cancer Trust, needs to raise £1.4 million for the project to go ahead. If the money can be raised in time, work on the new unit will start in summer 2012.</p>
<p>Currently, children are treated in the children’s hospital. Young adults have specialist treatment in adult oncology and haematology wards and outpatients. Other treatment is spread out across different areas of the hospitals. This can be particularly difficult for teenagers and young adults both when first diagnosed and treated for cancer and if they need to make the transition from children’s to adult cancer services.</p>
<p><iframe src="http://player.vimeo.com/video/33346155?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="400" height="225"></iframe><br />
The new integrated unit will totally transform the environment in which children, teenagers and young adults are treated. The careful use of design, lighting and colour will turn an ordinary hospital ward into a space that children will find stimulating whatever their age.</p>
<p>To support the Appeal please go to: <a href="http://www.justgiving.com/cancerappeal" target="_blank">justgiving.com/cancerappeal</a></p>
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		<title>Top class multimedia masterclass at the Guardian</title>
		<link>http://www.sounddelivery.org.uk/top-class-multimedia-masterclass-at-the-guardian/</link>
		<comments>http://www.sounddelivery.org.uk/top-class-multimedia-masterclass-at-the-guardian/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 16:44:00 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[blue cross]]></category>
		<category><![CDATA[clare horton]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[guardian]]></category>
		<category><![CDATA[masterclass]]></category>
		<category><![CDATA[scouts]]></category>
		<category><![CDATA[seminar]]></category>
		<category><![CDATA[societyguardian]]></category>
		<category><![CDATA[sounddelivery]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4560</guid>
		<description><![CDATA[As part of our ongoing programme of training for the charity sector we brought together a host of experts to share their knowledge on how to get maximum impact from video and audio content.  Speakers included: Laura Sleight from the Blue Cross, Simon Carter from the Scout Association and Clare Horton, the editor of societyguardian.co.uk]]></description>
			<content:encoded><![CDATA[<p><script src="http://storify.com/sounddelivery/making-your-multimedia-content-work-for-you-a-mast.js"></script><noscript><a href="http://storify.com/sounddelivery/making-your-multimedia-content-work-for-you-a-mast" target="_blank">View the story &#8220;Making your multimedia content work for you &#8211; a masterclass for the charity sector&#8221; on Storify</a>]</noscript></p>
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		<title>People Powered Change &#8211; a real movement, or another talking shop?</title>
		<link>http://www.sounddelivery.org.uk/people-powered-change-a-real-movement-or-another-talking-shop/</link>
		<comments>http://www.sounddelivery.org.uk/people-powered-change-a-real-movement-or-another-talking-shop/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 17:53:53 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[biglotteryfund]]></category>
		<category><![CDATA[Mark Ellis]]></category>
		<category><![CDATA[nesta]]></category>
		<category><![CDATA[people powered change]]></category>
		<category><![CDATA[ppchange]]></category>
		<category><![CDATA[sounddelivery]]></category>
		<category><![CDATA[unltd]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4469</guid>
		<description><![CDATA[What do you get if you cram a bunch of social entrepreneurs, charity funders and all round do-gooders into a small room in central London?  Well it was all there to see at the People Powered Change Event organised by the Big Lottery Fund and facilitated by David Wilcox and John Popham, aka the social reporters.  sounddelivery was invited to join a select group including representatives from UnLtd, NESTA, the Nominet Trust, Your Square Mile and the Young Foundation (to name just a few) to discuss BIG’s challenges for the future.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sounddelivery.org.uk/wp/wp-content/uploads/team_me.jpg"><img class="alignleft size-full wp-image-364" title="Mark Ellis" src="http://www.sounddelivery.org.uk/wp/wp-content/uploads/team_me.jpg" alt="" width="64" height="76" /></a>Blog post from Mark Ellis, <strong>sound</strong>delivery Senior Producer</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>What do you get if you cram a bunch of social entrepreneurs, charity funders and all round do-gooders into a small room in central London?  Well it was all there to see at the <a title="People Powered Change" href="http://peoplepoweredchange.org.uk/" target="_blank">People Powered Change</a> Event organised by the Big Lottery Fund and facilitated by David Wilcox and John Popham, aka <a href="http://www.socialreporters.net/">the social reporters</a>.  <strong>sound</strong>delivery was invited to join a select group including representatives from UnLtd, NESTA, the Nominet Trust, Your Square Mile and the Young Foundation (to name just a few) to discuss BIG’s challenges for the future.</p>
<p>After a presentation from <a href="http://youtu.be/jo_yC3IlXHs">BIG’s Director of Marketing and Communications, Linda Quinn</a>, we were tasked to examine a range of ideas to enhance BIG’s current operation.  Everything from Network Building to creating a Social App Store were tossed into the air and either grabbed by an unsuspecting delegate or dumped in the bin.  I gravitated towards a number of issues – improving Internal BIG comms and Socialising Evaluations.  It might not look like much but the picture to the right is what my group came up with: a model for making the evaluation <a title="Untitled by johnpopham, on Flickr" href="http://www.flickr.com/photos/johnpopham/6436219097/"><img class="alignright" src="http://farm8.staticflickr.com/7143/6436219097_1a5e1e7524_m.jpg" alt="" width="180" height="240" /></a>process much more transparent.  It was a challenge to pull all our ideas together and of course people were coming from different perspectives.  The funders amongst us were slightly reticent to allow the evaluation to be so open and visible to the world, while accepting this would be useful for applicants and could lead to less paperwork.</p>
<p>Alice Casey from <a href="http://www.nesta.org.uk/">NESTA</a> talked about one of her pilot projects which involve projects <a href="http://nchallenge.wordpress.com/">blogging their way</a> through the ups and downs and highlighting success stories along the way.  She argued it was a trial but has been fantastic to get real stories from the frontline and content has ranged from written blogs to pictures and video.  <strong>sound</strong>delivery recently ran a social reporting project for Nesta&#8217;s Neighbourhood Challenge project to encourage storytelling in the field.</p>
<p>What I think is important with an approach like this is that funders recognise the need to train their funded projects in these social media skills and tell their stories in their own ways and in their own words.  Not everyone is twitter-savvy and ready to jump into a wordpress blog.  At one of the recent training courses I ran at least half of the delegates had never seen YouTube let alone sent a tweet.  I feel this is where organisations like <strong>sound</strong>delivery have a role to support and train people in using these tools so they can feel confident to contribute to the many online conversations.</p>
<p>The People Powered Change project is soon coming to an end and all the research from the many workshops will be gathered together into a full and comprehensive report.  The aim is that BIG then discusses this in 2012 with an aim of working out how to take on some if these ideas.  We look forward to being part of this conversation.  So watch this space!</p>
<p>&nbsp;</p>
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		<title>Child&#8217;s i foundation and the Power of Social Media</title>
		<link>http://www.sounddelivery.org.uk/childsifoundation-and-the-power-of-social-media/</link>
		<comments>http://www.sounddelivery.org.uk/childsifoundation-and-the-power-of-social-media/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 10:31:15 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Spotlight]]></category>
		<category><![CDATA[AudioBoo]]></category>
		<category><![CDATA[childsi]]></category>
		<category><![CDATA[childsifoundation]]></category>
		<category><![CDATA[Kampala]]></category>
		<category><![CDATA[Kirsty Stephenson]]></category>
		<category><![CDATA[Lucy Buck]]></category>
		<category><![CDATA[Skype]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Storify]]></category>
		<category><![CDATA[Uganda]]></category>

		<guid isPermaLink="false">http://www.sounddelivery.org.uk/?p=4459</guid>
		<description><![CDATA[As part of our continuing #soundtalks series of events, run in conjunction with the Third Sector PR and Communications Network, we were delighted to welcome Kirsty Stephenson from the Child's i Foundation to talk about their use of social media.  As a surprise extra we were joined, via the power of Skype, by Lucy Buck the founder and heart of Childsi from her home in Kampala who spoke passionately about why she had started the charity and how their approach has brought them so much success.  ]]></description>
			<content:encoded><![CDATA[<p>As part of our continuing #soundtalks series of events, run in conjunction with the <a href="http://r20.rs6.net/tn.jsp?llr=gybt69bab&amp;et=1107022050326&amp;s=985&amp;e=001GH20PCoqbN4GP4Ua9jTVN-gSzsrc3My0a3OksncWU3GeoDw4Lfk1PuZQrU9GxmgFg_uyrDKKkx1Q5JiwqPeq93sUAqDDJYu5E09dwxQ1YkXrIZs314zpT-F37K_bTIkLbJgFt8ISsvH9qC7AGHVT8g==" target="_blank">Third Sector PR and Communications Network</a>, we were delighted to welcome Kirsty Stephenson from the <a href="http://r20.rs6.net/tn.jsp?llr=gybt69bab&amp;et=1107902830308&amp;s=0&amp;e=001acU5BzLdJyuWty_LpBe7QikRqVfsUvXE4lpWQBBGaVREXynejC7uxTwMUQQ1W0RYnHlYbrsStrOPGbIBxTta1jrgrva5T_qoMrWUlQWe6qXdzj9HxE8-0w==" target="_blank">Child&#8217;s i Foundation</a> to talk about their use of social media.  This small charity runs a transitional home and family support centre in Kampala, the capital of Uganda.  Their aim is to ensure every child in their care grows up in a loving family.</p>
<p>Kirsty talked about the charity&#8217;s success at engaging with its supporters worldwide using social media and the power of video. As a surprise extra we were joined, via the power of Skype, by <a title="Lucy Buck" href="http://twitter.com/#!/lucychildsi" target="_blank">Lucy Buck</a> the founder and heart of Childsi from her home in Kampala.  She spoke passionately about why she had started the charity and how their approach seems to be working.  The Storify below provides a collection of tweets, pictures, videos and an AudioBoo from the night:</p>
<p><script src="http://storify.com/sounddelivery/soundtalks-the-power-of-social-media-the-story-of-the-child-s-i-foundation.js"></script><noscript><a href="http://storify.com/sounddelivery/soundtalks-the-power-of-social-media-the-story-of-the-child-s-i-foundation" target="_blank">View the story &#8220;Soundtalks: The Power of Social Media &#8211; The Story of the Child&#8217;s i Foundation&#8221; on Storify</a>]</noscript></p>
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