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	<title>sounddelivery &#187; Training and Events</title>
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	<description>A fresh approach to communications and training</description>
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		<title>Social Media Advanced &#8211; Friday 10th February</title>
		<link>http://www.sounddelivery.org.uk/social-media-advanced-friday-10th-february/</link>
		<comments>http://www.sounddelivery.org.uk/social-media-advanced-friday-10th-february/#comments</comments>
		<pubDate>Wed, 05 Oct 2011 11:18:59 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
				<category><![CDATA[Training and Events]]></category>
		<category><![CDATA[#sm]]></category>
		<category><![CDATA[advanced skills]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[hands-on]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media advanced]]></category>
		<category><![CDATA[social media training]]></category>
		<category><![CDATA[training]]></category>
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		<description><![CDATA[[ February 10, 2012; 10:00 am to 4:45 pm. ] This Social Media Advanced workshop  will teach you to make the most of your current social media activity and understand some of the most exciting new social media trends today. ]]></description>
			<content:encoded><![CDATA[<p><a title="Mubu Training - hard at work! by sounddelivery, on Flickr" href="http://www.flickr.com/photos/sounddelivery/4746363844/"><img class="alignright" src="http://farm5.static.flickr.com/4139/4746363844_b584c6539b_m.jpg" alt="Mubu Training - hard at work!" width="240" height="180" /></a>Got your head ’round Twitter? Blogging like a pro? Want to maximise your social media activity and stay on top of emerging trends?</p>
<p>The course will teach you to make the most of your current social media activity and understand some of the most exciting new social media trends today. Throughout the workshop you’ll learn to take advantage of advanced tools for social media applications you’re already using and get hands on with the newest social media trends.</p>
<p>You also learn to share the load by creating admins to watch over your social media presence and understand how you can to monitor all your account with one application, while establishing how your organisation can successfully integrate new social media tools into your online presence.</p>
<p><em>Please note that a working knowledge of social media is required for this workshop. We also offer a</em><em> </em><em><a href="http://www.sounddelivery.org.uk/training/social-media-basics/">Social Media Basics</a></em><em> </em><em>workshop which can introduce you to basic social media skills.</em></p>
<p>For more information, or to book a place, email hello@sounddelivery.org.uk or call 020 7993 6340</p>
<p>&nbsp;</p>
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		<title>Making Your Multimedia Content have real impact &#8211; Friday 9th March</title>
		<link>http://www.sounddelivery.org.uk/making-your-multimedia-content-have-real-impact-friday-9th-march/</link>
		<comments>http://www.sounddelivery.org.uk/making-your-multimedia-content-have-real-impact-friday-9th-march/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 11:43:41 +0000</pubDate>
		<dc:creator>sdadmin</dc:creator>
				<category><![CDATA[Training and Events]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[multimedia]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[scouts]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[training]]></category>

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		<description><![CDATA[[ March 9, 2012; 9:30 am to 1:00 pm. ] Are you using multimedia content as effectively as you could to get your stories seen and heard?  On this half-day course you'll hear what journalists are looking for and how not-for-profit organisations can maximise the potential of their digital content. ]]></description>
			<content:encoded><![CDATA[<p>The media landscape has changed dramatically.  Newspapers are now broadcasters and mainstream media increasingly incorporates digital content produced by others.  At the same time, social media has enabled charities and cultural and heritage organisations to be broadcasters themselves, providing amazing opportunities to engage and reach new audiences.</p>
<p>Are you using multimedia content as effectively as you could to get your stories seen and heard?  On this half-day course you&#8217;ll hear from organisations such as The Scouts how they maximise the potential of their digital content.  We&#8217;ll also be examining real case studies to identify the crucial factors that will make your stories appealing to a wider audience.</p>
<p><strong>What you will learn:</strong></p>
<ul>
<li>The dos and don&#8217;ts of producing multimedia content</li>
<li>What journalists are looking for</li>
<li>Which organisations are getting it right and why</li>
<li>Jude&#8217;s &#8220;10 channels rule&#8221;: how to use content across multiple outlets</li>
<li>How to use content to increase support and funds</li>
</ul>
<p><strong>Who should attend:</strong></p>
<ul>
<li>Marketing managers</li>
<li>Press and PR officers</li>
<li>Fundraising managers</li>
<li>Strategy managers</li>
</ul>
<p>Course time: 9.30 &#8211; 1pm, Friday 9th March</p>
<p>Cost: £125 for small charities with an income under £1 million; £150 for charities with income of more than £1 million</p>
<p>To book or for more information please email<a href="mailto:%20training@sounddelivery.org.uk"> training@sounddelivery.org.uk</a> or call us on 020 7993 6340</p>
<p>&nbsp;</p>
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